Dear Colleague,

Welcome to the Samworth Brothers 2025 People Survey. We would like to ask you to take a few moments of your time to give your honest feedback on what it's like to work in Savoury Pastry Category by answering the questions in this survey.

Gravitas Analytics, a professional and independent research company, are conducting the survey on behalf of Samworth Brothers. They will be carrying out the survey in accordance with the Market Research Society's strict Code of Conduct for Employee Research. The survey is totally confidential.

By carrying out this survey we will be able to identify areas for improvement in Savoury Pastry Category and agree the actions required. By getting your honest opinions, both good and bad, we can take steps to further improve your place of work.

The results will be published and communicated later in the year.

Please be assured the reports provided from the survey will guarantee that individual responses cannot be identified.

Thank you.

Survey Confidentiality

This survey and all responses on the survey questionnaire are managed and controlled by Gravitas Analytics Ltd. The research and the reporting of survey results will be carried out in accordance with the Market Research Society (MRS) Code of Conduct and Guidelines for Employee Research.

We guarantee absolute confidentiality during any research and ensure that the opinions of individuals are not identified or disclosed in any way.

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